USE THE FORCE OF TIME
Attached to its culture and Swiss expertise, Rodania was founded in the canton of Bern in 1930 by Hans Baumgartner. Yet its Belgian heart has been in place since the 1950s, when the company moved to Brussels and the young, dynamic and rebellious marketer Manfred Aebi took over. Rodania blossomed thanks to his visionary ideas as he pioneered in collaborating with talented people in all kinds of different areas. We still have inspiring partnerships with The Belgian Red Devils, Studio 100, Think Pink, Disney, …
Today we redefine our heritage with sophisticated, yet modern craftsmanship coupled with a strong set of ideas and inspiration. We focus on connecting the dots between high-end quality and stylish design, targeting young and old, but anyone with that twist.
To celebrate the upcoming of Rogue One: A Star Wars Story (save the December 14 date!), Rodania launches an exclusive partnership with Disney to unveil 3 special editions with unique Star-Wars themed watch dials. With these new timepieces on your wrists, you’ll always keep the force of time on your side!
Each watch is a tribute to specific icons of the Star Wars universe: the StormtrooperTM, the Millenium falconTM and the AT-ATTM. Thanks to interchangeable wristbands, you can now also customize your favorite accessory at will. These watches working on quartz movement also come with glow in the dark hour marks.
- STORMTROOPER: The iconic soldier of the Empire
- AT-AT: “All Terrain Armored Transport” – much known as the Imperial Walker
- MILLENIUM FALCON: The most legendary spaceship of the Star Wars Universe
With the new Star Wars watches, brings Rodania a far, far away universe much closer to our lands. Every watch comes within a special out of space box and costs 79€.